Here is short snippet of the video on "The Psychology of Aesthetics". The presenter (Art Shimamura) tried to characterize the processes of assimilation of the work of art and talk about I-SKE model. Novelty part of the art is one of the component which probably is easier to achieve. The emotional connection is a challenge that we all are struggling with. I kind of liked the "Wundt Curve" discussed here. Interesting observation there is about extreme end of the novelty ! Hope this is useful.